Referral business as I have stated many times should form the cornerstone of all sales approaches. It is fifteen times simpler to close business through a referral rather through a cold prospect. Fifteen times – I’m certain you can do the math on both the opportunity cost as well as the opportunity lost of not having a well-defined referral system in place.
Tags: | teenager | baking | social network |
June 29, 2011
Revenue Is Determined by Your Weakest Step
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